Larry has been tapped to write dozens of taglines by clients, agencies, and design firms alike. Whether working independently to take clients through the process of developing and evaluating lines, or simply serving as a supplementary contributor to an agency’s in-house efforts,
In 2013, new leadership at Boston Baroque was looking for fresh ideas to gain the attention of a younger potential audience for their amazing performances. A dramatic and unexpected creative approach was warranted in both design and copy. Working with
One of the region’s most respected executive search and non-profit fundraising consultancies was looking to revitalize their venerable image in order to capture the interest of new audiences (in new areas of the country) without losing the powerful recognition of